$VFF $VFF.CA Decisions being made at PSF are NOT about short term share price movements. They are conducting business as usual. They have built their model on a worst case scenario & will weather this storm. Conservative estimates put the market at 3B for 2020. 10% market share gives us significant sales! Ontario is a pain in the ass with store shortage. Alberta sales is coming online as we transition our product packaging for the area. We are in good shape for the long haul. Ignore the noise.