In a bearish market one must swing, not hang. I do not invest long-term, therefore timing a proper entry is paramount. Catalysts, technicals, and insider/institutional-ownership represent the 3-headed monster. MiF, Corporate Finance.
Bear, bull, long, short... It doesn't matter which way I'm going with a stock, I'm just here to make money. If I mess up, well that' my fault. The most important thing in this game is you will never win all the time. Keep a hard head and get burnt.