I swing trade, focusing on only 2 to 3 stocks at a time. I rarely, if ever, day trade, nor do I enter into short-selling or options. News and earnings are secondary: I look for stock behavior, and where institutional players are taking the price.
I'm learning to trade technicals when an emphasis on momentum/news plays, breakouts and reversals. I try to keep an eye on market psychology at critical junctures on charts. I don't advise you do anything based on my opinions expressed herein.