- The merger and acquisition planning is preliminary, the report said.
- Semafor also added that the airline could decide not to pursue talks with any of its rivals.
- United Airlines has long entertained the prospect of buying JetBlue, it noted.
Shares of JetBlue Airways Corp (JBLU) rose 17% on Wednesday following reports that the company is considering selling itself to a rival airline.
Semafor reported on Wednesday, citing people familiar with the matter, that the company has tapped advisers to assess the viability of the sale plan. The company has reportedly considered scenarios of how a deal with United Airlines (UAL), Alaska Airlines (ALK), or Southwest Airlines (LUV) might fare in Washington.
JetBlue’s deal to acquire Spirit Airlines was blocked on antitrust grounds and any future merger deal is likely to attract similar scrutiny, the report said, while adding that the merger and acquisition planning is preliminary. The report also added that the airline could decide not to pursue talks with any of its rivals.
Semafor also noted that it couldn’t be determined if JetBlue had held discussions or received indications of interest. However, it also highlighted that United has long entertained the prospect of buying JetBlue. United and JetBlue have a partnership in place under which travellers can book flights on either carrier via both airlines' websites and apps.
JetBlue’s Financial Position
JetBlue was last profitable on a full-year basis in 2019 and has been faced with intense competition from Delta Airlines. In 2025, the company reported a net loss of $602 million, compared to $795 million in 2024.
The company ended the year with $8.50 billion in total debt and cash and cash equivalents of $1.95 billion.
How Did Stocktwits Users React?
On Stocktwits, retail sentiment around JBLU stock rose from ‘bullish’ to ‘extremely bullish’ territory over the past 24 hours, while message volume increased from ‘normal’ to ‘high’ levels.
JBLU stock has fallen 12% over the past 12 months.
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