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BZUN
Baozun

15,554
Mkt Cap
$137.94M
Volume
270,680.00
52W High
$4.88
52W Low
$2.07
PE Ratio
-5.70
BZUN Fundamentals
Price
$2.53
Prev Close
$2.57
Open
$2.46
50D MA
$2.58
Beta
1.27
Avg. Volume
456,817.29
EPS (Annual)
-$0.5824
P/B
0.28
Rev/Employee
$204,604.68
$343.56
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Compact View

Mini-Chart
Sentiment
Not available
Message Volume
Not available

Earnings Recap

• Reported GAAP EPS of -$0.12 up 88.89% YoY • Reported revenue of $2.38B up 15.34% YoY

Bullish

Baozun achieved 15.3% revenue growth and returned to operational profitability in Q1 2026. Baozun also improved working capital efficiency and saw strong revenue acceleration in its Brand Management segment.

Bearish

Baozun recorded an unrealized investment loss and faced negative exchange rate fluctuations in Q1 2026. Additionally, Baozun's E-commerce warehouse and logistics revenue decreased, driven by a decline in that segment.