Exchange: NYSE·Updated 07:43 PM EST
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PLNT Planet Fitness Inc - Ordinary Shares - Class A

$53.96
$0.62
(1.11%)
Today
Closed $55.03
$1.07
(1.94%)
After Hours
EarningsNov 5
Mkt Cap$4.2B
Vol1.44M

About PLNT

Planet Fitness, Inc. engages in the operation and franchising of fitness centers. It operates through the following segments: Franchise, Corporate-Owned Clubs, and Equipment. The Franchise segment includes operations related to the company's franchising business in the United States, Puerto Rico, Canada, Panama, Mexico, and Australia. The Corporate-Owned Clubs segment consists of operations with respect to all corporate-owned clubs throughout the United States, Canada, and Spain. The Equipment segment involves the sale of equipment to franchisee-owned clubs in the United States, Canada, and Mexico. The company was founded by Michael Grondahl and Marc Grondahl in 1992 and is headquartered in Hampton, NH.
48

Neutral Sentiment

How do you feel about PLNT?

gin_rob
You know a good deal when you see it. $PLNT is a stalwart, gyms in every town, new members every day. Best price in a decade.
3
DragonOfBosnia
$PLNT this business will keep growing, cheap gym membership is the only thing that people can afford
2
KryptonResearch14
$PLNT Planet Fitness ran 8.7% Friday, its best day since November 2025, after UBS reiterated Buy with an 80 target on strengthening member demand. UBS pointed to better September membership growth carrying into early October and said the dollar-down fall promo apparently did the trick. No enrollment figures disclosed, though. 80 implies about 68% upside from here, with the stock down 56% this year.
2
thatsolardude365
$PLNT: keep your trade records. Matsunaga, 1:26-cv-00576, brings two counts, 10(b) fraud and 20(a) control-person claims against the CEO and CFO. It alleges inflated prices Nov 2025 to May 2026. Nothing to claim. Open Class Actions.
1
peloswing
$PLNT has broken out on the daily chart and reclaimed the 50 DMA seeing room to ~$57 at the August highs, over which, price can start filling the earnings gap from back in May 🏋️🪐
1
thatsolardude365
$PLNT: the Black Card price rollout is paused in the Matsunaga suit's telling. It alleges Planet Fitness withdrew its 3-year outlook May 7 as shares fell from $63.96 to $44.01. Nothing to claim. Open Class Actions.
1
thatsolardude365
$PLNT case update: the Sept 14 lead plaintiff deadline has passed in the Matsunaga securities suit. It alleges Planet Fitness cut 2026 same-club growth guidance to ~1% after marketing missed. Nothing to claim. Open Class Actions.
1
Macho2408
$PLNT bought at $42.50🥵🥵. Down over 60% from its highs, creating an asymmetric 4-to-6 month rebound play. The stock is priced like a broken business at just ~14.5x trailing earnings, but it’s still highly profitable with 20%+ net margins and an asset-light model where franchisees absorb nearly all operating risk. The panic over AI apps auto-canceling subscriptions is heavily overblown since Planet Fitness still requires in-person visits to cancel at most clubs, meaning the feared churn wave won't materialize overnight. In fact, their actual business is still expanding: total membership climbed 3.6% year-over-year to 21.5 million last quarter, and they opened 23 new gyms (including 5 international clubs) as they push toward 180–190 total new locations this year. More importantly, with the Q1 New Year’s resolution rushtheir biggest marketing and cash-generation cyclewhile their budget $15/month price point captures trade-down traffic from people dropping luxury gym memberships.
dontopenyoureyes
$PLNT Just wanted to check the price of PLNT today and it's a sea of ads on this site with a little content floating around.
gin_rob
Body Xchange? (horrible name) Hopefully the tip of the iceberg. $PLNT should buy Crunch or Anytime Fitness and operate those as-is.

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