Apple Launches Updated AirTag With Longer Range, More Powerful Tracking, Building On Its Estimated Billion-Dollar Revenue Stream

Apple Inc. (AAPL) on Monday announced an updated version of its tracking accessory, AirTag, building on its estimated billion-dollar revenue stream.

The new AirTag features an expanded range and comes with more powerful tracking, in addition to a louder speaker for an improved ability to find the tracker.

According to TF International Securities analyst Ming-Chi Kuo, Apple is estimated to have already shipped 55 million AirTags by 2022, and at a base price of $29, the company would have generated about $1.6 billion in revenue from the sales of the accessory.

Apple shares were up nearly 3% in Monday’s opening trade. Retail sentiment on Stocktwits around the company was in the ‘bullish’ territory at the time of writing.

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