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Energy drinks company Celsius Holdings Inc.’s stock surged 5% in pre-market trading on Thursday, drawing the attention of retail traders.
CELH was among the top 5 trending tickers and among the top 10 with the most new watchers in the last 24 hours.
Sentiment among retail users turned ‘extremely bullish’ (91/100) from ‘bearish’ a day ago, and message volume was at high levels on Thursday, reflecting optimism among retail investors.

The stock is seeing considerable interest from options traders as well. According to a report by Benzinga, 23 options trades were detected on Wednesday with over half with bullish expectations, and 34% with bearish.
Celsius stock performance has declined substantially in recent months, with a 64% drop in the last six months and 48% year-to-date.
Some Stocktwits users have noted that CELH has found strong support at around the $30 level.
Last month, Maxim Group analyst Anthony Vendetti maintained a ‘Buy’ rating on CELH but lowered the brokerage’s Q3 revenue for the company to $265 million from $280 million, citing the company’s need to ramp up trade promotions to fend off fierce competition in the energy drink market.
Celsius will report earnings next month, with analysts estimating an EPS of $0.03 and revenue of $272 million.
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