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Shares of GoPro, Inc. rose 1.5% in premarket trading on Monday, ahead of the company’s first-quarter in the post-market hours.
The setup appeared mixed heading into the report; retail sentiment for GPRO has been on a decline over the past seven day and was ‘bearish’ on Monday. GPRO stock declined 22% in the last five sessions.
Interest in the action-camera company peaked last year, when the company said that it would offer its video libraries to AI companies for training their bots, essentially opening up a new business line. At the time, the stock rallied about 300% in two months through September. Parts of the gains have since gone away.
GoPro is in the midst of a restructuring to revive its business. It has faced significant hardships, including sustained losses and intense competition from rivals like DJI and Insta360, causing its market share to drop over the years.
Last month, the company announced workforce reduction impacting 23% of its 631 employees-strong workforce. The layoff would be completed by the end of the year and cost the company $11.5 million to $15 million.
GoPro recently announced its next-generation GP3 AI-enabled processor, which is expected to power several new cameras launching through 2026. At the same time, it is leaning more heavily on recurring subscription and service revenue.
GoPro launched Mission 1 Pro last month, its new flagship compact cinema camera aimed at filmmakers and professional creators, featuring 8K60 video, a 50MP 1-inch sensor and the company’s new AI-powered processor.
GoPro sales grew year over year for the first time in Q4 2025, after more than two years.
According to estimates on Fiscal AI, GoPro’s March-quarter revenue is expected to rise 10% to $137.5 in the first quarter. The company is expected to report a loss of $0.05 per share, compared to $0.12 last quarter.
Currently, the lone analyst covering GPRO recommends ‘Sell’ with a price target of $1.30, according to Koyfin. GRPO closed at $1.37 on Friday and has gained a mere 3% year to date.
On Stocktwits, the retail sentiment for GPRO was ‘bearish’; however, traders discussed optimism around the Mission 1 Pro as well as its accessories business, among other things.
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