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Pattern Group Inc. (PTRN) and its existing shareholders raised $300 million through an initial public offering (IPO) of 21.4 million shares ahead of the company’s debut on the Nasdaq on Friday.
Pattern priced its equity shares at $14 a piece, after guiding for a price range of $13 to $15 in the prospectus filed with the U.S. Securities and Exchange Commission (SEC). After the $300 million fundraise through the IPO, Pattern’s valuation stands at $2.5 billion.
Pattern utilizes its proprietary technology and artificial intelligence to boost the presence of brands on e-commerce platforms. The company said it uses 46 trillion data points, machine learning, and AI to optimize and automate different aspects of a brand’s presence on an e-commerce platform, including advertising, content management, logistics and fulfillment, pricing, forecasting, and customer service.
Pattern stated that “hundreds of global brands” use its services on various leading e-commerce platforms like Amazon, Walmart, Target, eBay, JD, and TikTok Shop, among others. According to its SEC filing, Pattern catered to over 200 brands across more than 60 global platforms.
The company reported $1.8 billion in revenue in fiscal 2024, with adjusted earnings before interest, tax, depreciation, and amortization (EBITDA) at $101 million.
Pattern’s IPO is the latest in a growing line of companies debuting on the stock market. On Thursday, Delaware-based cybersecurity firm Netskope Inc. (NTSK) made a strong debut on the Nasdaq. Earlier this month, Klarna Group Plc. (KLAR) and StubHub Holdings Inc. (STUB) made strong debuts on the New York Stock Exchange, after being delayed in the wake of an increase in market volatility in the wake of President Donald Trump’s tariff policies.
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