Amazon Rolls Out Updated AI Agent For Businesses Amid Growing Competition From Copilot, ChatGPT, And Gemini

The company’s cloud computing unit, Amazon Web Services, announced Quick Suite, which includes a chatbot and a set of AI agents that can help users perform analytical tasks and generate reports.
In this photo illustration, the logo of Amazon.com is displayed on a smartphone screen, with the company's iconic smile branding visible in the background. (Photo illustration by Cheng Xin/Getty Images)
In this photo illustration, the logo of Amazon.com is displayed on a smartphone screen, with the company's iconic smile branding visible in the background. (Photo illustration by Cheng Xin/Getty Images)
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Rounak Jain·Stocktwits
Updated Oct 09, 2025   |   1:35 PM GMT-04
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Amazon.com Inc. (AMZN) on Thursday announced a reboot of its artificial intelligence tool for business as it looks to take on the growing competition in this space from Microsoft’s Copilot, OpenAI’s ChatGPT, and Google Gemini.

The company’s cloud computing unit, Amazon Web Services, on Thursday announced Quick Suite, which includes a chatbot and a set of AI agents that can help users perform tasks like analyzing sales data, generating reports, or summarizing content.

Amazon’s shares were down 0.4% in Thursday’s midday trade. Retail sentiment on Stocktwits around the company trended in the ‘neutral’ territory.

Amazon’s Quick Suite costs $20 per user per month, and it can integrate with Salesforce Inc.’s (CRM) Slack and other tools from the company, as well as Microsoft’s cloud storage and Adobe Inc.’s tools. “We are putting this out now because both internal and external customers are like, ‘This thing’s good, let’s go.’ ChatGPT is great, but, you know, you can’t use it at work,” Julia White, AWS marketing chief, told Bloomberg.

Earlier on Thursday, Alphabet’s Google launched Gemini for enterprises. Google’s Gemini Enterprise plan, which is aimed at large businesses, starts at $30 per user per month for the Standard and Plus plans. Gemini Business, which is aimed at startups and small businesses, costs $21 per user per month.

Microsoft has a similar offering for enterprises, called 365 Copilot, which starts at $30 per user per month. OpenAI’s ChatGPT and Anthropic’s Claude also have an Enterprise tier, but the pricing is not publicly known.

AMZN stock is up 2% year-to-date and 21% over the past 12 months.

Also See: CoreWeave CEO Reportedly Dismisses 'Circular Investment' Concerns, Says Companies Are Buying AI Infra Because Of Demand

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