House Of Doge Stock Slides On Nasdaq Debut After Brag House Reverse Merger

House of Doge (TBH) plunged as much as 45% in morning trading on Monday after completing a reverse merger with Brag House Holdings to take the Dogecoin Foundation’s corporate arm public. 

However, on Stocktwits, retail sentiment around TBH’s shares rose to ‘bullish’ from ‘neutral’ territory as message volume remained at ‘extremely high’ levels over the past day. Meanwhile, Dogecoin (DOGE) was trading in the green. The meme coin gained 2.6% in the last 24 hours amid a recovering cryptocurrency market, which saw one of its largest liquidity wipe-outs on Friday after President Donald Trump threatened additional tariffs on China. Retail sentiment around Dogecoin remained in ‘neutral’ territory over the past day.

The newly listed entity aims to integrate Dogecoin into mainstream commerce through partnerships and digital payment platforms, in a renewed push to transform the more than decade-old meme coin into a viable medium of exchange. The company said the merger is intended to bring together Brag House’s Gen Z audience and its entertainment platforms with its financial operations.

Under a 20-year exclusive agreement with the Dogecoin Foundation, House of Doge said it plans to establish a scalable, yield-producing Dogecoin economy targeted at both institutional investors and the broader crypto community.

Following the merger, expected to close in early 2026, House of Doge CEO Marco Margiotta will lead the combined entity, while Brag House CEO Lavell Juan Malloy II will join the board. “By going public through this merger, we’re opening access and unleashing the next wave of innovation, institutional participation, and mainstream utility for Dogecoin,” Margiotta said.

House of Doge stated it holds more than 837 million Dogecoin within its framework, disturbed between 107 million in 21Shares’ Swiss ETF and 730 million managed in the Official Dogecoin Treasury. The company said its partnerships with 21Shares, Robinhood (HOOD), and CleanCore Solutions (ZONE) form the institutional backbone of the Dogecoin economy it’s trying to implement, supporting regulated investment products and new yield-bearing strategies.

Read also: Broadcom Stock Jumps After $10 Billion AI Infrastructure Deal With OpenAI

For updates and corrections, email newsroom[at]stocktwits[dot]com.

Share

·

Add us on