McDonald's CEO Says Fast-Food Giant ‘Is Not Going To Get Beat’ on Value, Affordability – Retail Cheers MCD’s Upbeat Q1

The company saw strong sales in its top operating markets, driven by its competitive pricing advantage.
The logo of the fast food restaurant McDonald's is displayed outside a branch of the restaurant. (Photo by Anna Barclay/Getty Images)
The logo of the fast food restaurant McDonald's is displayed outside a branch of the restaurant. (Photo by Anna Barclay/Getty Images)
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Ahmed Farhath·Stocktwits
Published May 07, 2026   |   10:33 AM EDT
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  • For the first quarter, revenue came in at $6.52 billion, and adjusted earnings per share were $2.83, both ahead of estimates.
  • Global comparable sales growth stood at 3.8%, and saw positive growth in the U.S. and internationally operated markets compared with last year.
  • Results were driven primarily by strong performance in the U.K., Germany, and Australia.

Fast-food giant McDonald's (MCD) on Thursday reported an upbeat first quarter, helped by competitively priced offerings that drove sales in key operating markets.

During an earnings call with analysts, CEO Chris Kempczinski said sales were helped by the “value” of its meals, which drove momentum at its restaurants and led to global comparable sales growth of 3.8% for the quarter.

“McDonald's is not going to get beat on value and affordability,” said Kempczinski.

The company’s senior management also noted the strong performance of its restaurants in the U.K., Germany, and Australia during the quarter. “These three markets continue to demonstrate disciplined execution across value, menu, and marketing, with each market gaining share,” the company said.

MCD Q1 Earnings At A Glance

For the first quarter (Q1), revenue rose 9% to $6.52 billion, ahead of the Fiscal AI estimate of $6.47 billion. The company's adjusted earnings per share (EPS) were $2.83, exceeding the $2.74-per-share estimate.

Notably, during the quarter, the company took a pre-tax restructuring charge of $47 million as part of an internal effort to modernize workflow.

What Retail Traders Think Of MCD Stock

On Stocktwits, retail sentiment about MCD turned ‘extremely bullish’ from ‘bullish’ amid ‘extremely high’ message volumes over the last 24 hours.

One user on the platform said the company’s results reflect “operational excellence.”

Another user cheered the Q1 report and the company’s offering.

MCD stock is down more than 6% so far this year and has lost 10% over the past 12 months, underperforming the S&P 500.

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