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Shares of Maison Solutions (MSS) surged more than 250% in morning trade on Monday after the company announced it plans to integrate the Worldcoin (WLD) token into its digital asset treasury through a $70 million convertible note private placement.
World is a cryptocurrency initiative co-founded by OpenAI’s Sam Altman, Alex Blani, and Max Novendstern. It claims to combine AI technology with blockchain to create a global digital identity system, and the WLD token functions as the digital currency within the ecosystem.
After hitting a record high of $3.94 shortly after market open, MSS’s stock was up 190% at the time of writing. On Stocktwits, retail sentiment around the company jumped to ‘extremely bullish’ from ‘bearish,’ accompanied by retail chatter increasing to ‘extremely high’ from ‘normal’ over the past day.
Meanwhile, Worldcoin’s price rose 1.6% in the last 24 hours. However, retail sentiment around the altcoin remained in ‘bearish’ territory.
Maison Solutions said it intends to use Worldcoin to support global payments, improve financial inclusion for underbanked customers, launch identity-verified loyalty programs, and build AI-resistant customer engagement systems. The company is also exploring the use of Worldcoin’s biometric Orb devices for in-store verification via World ID, though it has not applied to join the World Network or received approval to deploy the devices.
Earlier this month, Eightco Holdings (ORBS) also announced its pivot to a Worldcoin treasury, with a target to accumulate 800 million WLD tokens, and appointed Wedbush analyst Dan Ives as its Chairman.
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