Salesforce to Transform Fan Engagement and Tournament Operations at FIFA World Cup 2026 and FIFA Womens World Cup 2027
Salesforce (NYSE: CRM), the #1 Agentic CRM, today announced a landmark partnership, becoming an Official Tournament Supporter of the FIFA World Cup 2026 in North America and Europe and the FIFA Women's World Cup 2027 in North America and the host country Brazil. The multi-tournament partnership...