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Wall Street analysts have shown renewed optimism for several companies this week, issuing "buy" recommendations for Shopify (SHOP), Spotify (SPOT), and Estee Lauder (EL), according to thefly.com. However, retail investor sentiment towards these stocks remains mixed, indicating a potential divergence in market outlook.Shopify: E-commerce Giant Back in Favor<figure class="image"><a href="https://stocktwits.com/symbol/SHOP"><img style="aspect-ratio:1320/310;" src="https://st-everywhere-cms-prod.s3.us-east-1.amazonaws.com/SHOP_Stocktwits_sentiment_Jul_26_90a2181b97.png" alt="SHOP Stocktwits sentiment Jul 26.png" width="1320" height="310"></a><figcaption>SHOP Stocktwits sentiment Jul 26</figcaption></figure>KeyBanc's Overweight rating and $80 price target for Shopify has reignited investor interest in the e-commerce platform. The firm's bullish stance is based on Shopify's strong market position and growth potential. While retail investor sentiment on Stocktwits has improved to bullish levels (55/100) from a bearish score (43/100) a week ago, the stock has faced headwinds from the broader tech sell-off, declining 4.7% in the past five days.&nbsp;Shopify is set to announce second-quarter results next month, with analysts expecting earnings per share (EPS) of $0.21. The company has beaten profit estimates for the past four quarters straight.Spotify Faces Retail Indifference<figure class="image"><a href="https://stocktwits.com/symbol/SPOT"><img style="aspect-ratio:1316/316;" src="https://st-everywhere-cms-prod.s3.us-east-1.amazonaws.com/SPOT_Stocktwits_sentiment_Jul_26_8823dca30d.png" alt="SPOT Stocktwits sentiment Jul 26.png" width="1316" height="316"></a><figcaption>SPOT Stocktwits sentiment Jul 26</figcaption></figure>Goldman Sachs' upgrade of Spotify to ‘Buy’ and an increased price target of $425 have failed to excite retail investors. Despite the firm's confidence in Spotify's leadership position in audio streaming, retail sentiment remains neutral at 45/100 on Stocktwits, the same as it was a week ago. While the stock has seen a recent surge of 8%, it retreated slightly on Friday, suggesting potential profit-taking.&nbsp;However, CEO Daniel Ek and interim CFO Ben Kung’s hint at the possibility of more price increases, after the strategy did not result in subscriber loss or revenue decline in the last quarter, could spark retail enthusiasm. Messages on Stocktwits indicated that many bullish SPOT followers were looking forward to the stock breaching the $350 level soon.Estee Lauder: Caution Persists<figure class="image"><a href="https://stocktwits.com/symbol/EL"><img style="aspect-ratio:1324/308;" src="https://st-everywhere-cms-prod.s3.us-east-1.amazonaws.com/EL_Stocktwits_sentiment_Jul_26_4f9c4c7b0e.png" alt="EL Stocktwits sentiment Jul 26.png" width="1324" height="308"></a><figcaption>EL Stocktwits sentiment Jul 26</figcaption></figure>RBC Capital's Outperform rating and $131 price target for Estee Lauder reflect a belief that the company's earnings and investor sentiment have bottomed out. However, retail investors remain skeptical, with a bearish sentiment score (41/100) on Stocktwits amid low message volumes. The company's previous revenue guidance cut due to macroeconomic pressures, particularly in China, continues to weigh on investor confidence.&nbsp;Adding to the pessimism earlier this month were Helen of Troy executives saying in a post-earnings call that consumers are stretched and choosing essential spending over discretionary items. Latest U.S. economic data showing an improvement in personal spending and income in June offer much-needed hopes. But for now, retail investors are sticking with corporate commentary.

Wall Street Goes Bullish On These 3 Stocks: Is Retail On The Same Page?

While Shopify gains traction among retail investors, sentiment for Spotify and Estee Lauder remains in cautious territory.

Equity

While Shopify gains traction among retail investors, sentiment for Spotify and Estee Lauder remains in cautious territory.


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Is the US Consumer Getting Stretched? Earnings Will Offer Fresh Clues

Eric Thayer / Bloomberg via Getty Images

 Key TakeawaysConsumers are stretched, choosing essential spending over discretionary items, Helen of Troy executives said Tuesday. The macro environment...

Decoding Estee Lauder Cos's Options Activity: What's the Big Picture?

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The Estée Lauder Companies, Inc. engages in the manufacture of skin care, makeup, fragrance and hair care products. It sells products under the following brand names: Estée Lauder, Clinique, Origins, MAC, Bobbi Brown, La Mer, Jo Malone London, Aveda and Too Faced. Its channels consist of department stores, multi-brand retailers, upscale perfumeries and pharmacies, and prestige salons and spas. The company was founded by Estee Lauder and Joseph Lauder in 1946 and is headquartered in New York, NY.

Volume	2.05M
52-Wk High	$183.20
52-Wk Low	$95.87

EL Estee Lauder Cos., Inc. - Ordinary Shares - Class A

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