The Margin: DraftKings CEO: Golden Nugget purchase could provide 'meaningful revenue uplift'MarketWatch.com - Top Stories • over 1 year ago---
- DraftKings has completed its purchase of Golden Nugget Online Gaming for $1.56 billion
in the company's latest move to boost revenue and lower costs. "We anticipate that
this acquisition will provide meaningful revenue uplift by utilizing our data-driven
marketing capabilities and a dual brand iGaming strategy, gross margin improvement
opportunities, and cost savings across external marketing and SG&A," DraftKings
CEO Jason Robins said in a statement.