We all know yoga and biking hardos take their leggings seriously… but seriously, has this gone too far? 😅
Lululemon filed a lawsuit against Peloton today, claiming the bike brand’s latest activewear line infringes on Lulu’s patented clothing designs. Specifically, Peloton’s “strappy bra, high neck bra, cadent peak bra, cadent laser dot bra and cadent laser dot leggings” irked the yoga brand for bearing resemblance to Lulu items.
On November 26, Peloton sued Lululemon — Peloton requested an official court declaration stating the bike maker did not violate Lululemon’s clothing patents. And November 26’s lawsuit came just weeks after Lululemon threatened to sue Peloton over its clothing designs on November 11.
Sheesh, talk about tit for tat. A Peloton spokesperson commented:
“On top of the numerous clear and obvious differences in design, Peloton and Lululemon’s brands and logos are also distinctive and well-recognized, making confusion between products a virtual impossibility.” Lululemon responded “We will defend our proprietary rights, to protect the integrity of our brand, and to safeguard our intellectual property.”
All this drama over two companies that used to collaborate on designs. Don’t mess with yoga pants. 🤷