American Airlines, JetBlue Abandon Alliance Revival Efforts: Retail Traders Eye Next Moves

American also filed a lawsuit against JetBlue over the winding down of the Northeast Alliance (NEA).
An American Airlines plane lands on a runway near a parked JetBlue plane at the Fort Lauderdale-Hollywood International Airport on July 16, 2020 in Fort Lauderdale, Florida.
An American Airlines plane lands on a runway near a parked JetBlue plane at the Fort Lauderdale-Hollywood International Airport on July 16, 2020 in Fort Lauderdale, Florida. (Photo by Joe Raedle/Getty Images)
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Sourasis Bose·Stocktwits
Updated Jul 02, 2025 | 8:31 PM GMT-04
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American Airlines (AAL) and JetBlue (JBLU) stocks garnered retail attention on Monday after the companies ended discussions for a potential revival of their partnership.

The companies were in talks about a tie-up after their previous partnership, the Northeast Alliance, was dissolved following a non-jury trial that found it had violated federal antitrust law.

“Although we proposed a very attractive proposition to JetBlue and its customers and team, it became clear over time that JetBlue was focused on different business priorities,” American Airlines’ Chief Strategy Officer Steve Johnson said in a letter to staff.

The two companies had decided to form the NEA in 2020, and the U.S. Transportation Department had approved the partnership towards the end of President Donald Trump's first term in January 2021.

Through the partnership, American Airlines was looking to gain market share in New York City, where it has struggled in the past.

The company also filed a lawsuit against JetBlue over the winding down of the NEA.

According to a Bloomberg report, JetBlue said that it was making “good progress” in talks with multiple airlines about a new partnership, and may announce a deal in the second quarter.

Retail sentiment about American Airlines on Stocktwits moved to ‘bullish’ (74/100) territory from ‘extremely bullish’(76/100) a day ago, while retail chatter was ‘high.’

AAL’s Sentiment Meter and Message Volume as of 02:37 a.m. ET on April 29, 2025 | Source: Stocktwits
AAL’s Sentiment Meter and Message Volume as of 02:37 a.m. ET on April 29, 2025 | Source: Stocktwits

Retail sentiment about JetBlue moved to ‘bullish’ (56/100) territory from ‘neutral’(51/100) a day ago, while retail chatter was ‘high.’

JBLU’s Sentiment Meter and Message Volume as of 02:41 a.m. ET on April 29, 2025 | Source: Stocktwits
JBLU’s Sentiment Meter and Message Volume as of 02:41 a.m. ET on April 29, 2025 | Source: Stocktwits

One retail trader suggested that “something was brewing” and a deal with United Airlines could be on the cards for JetBlue.

Last week, American Airlines dropped its full-year forecast amid economic uncertainty stemming from tariffs.

JetBlue is scheduled to report its results on Tuesday.

American Airlines shares have fallen 43.4% while JetBlue shares are down 48.5% year to date (YTD).

Also See: Woodside Energy Approves $17.5B Louisiana Project To Turn Into ‘Global LNG Powerhouse’ — But Retail’s Still Divided

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