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Dell Technologies’ shares fell 5.2% on Monday and slipped another 1.3% in overnight trading after UBS downgraded the stock to ‘Neutral’ from ‘Buy,’ arguing that the AI-driven upside in the business was already priced into the shares.
DELL stock has nearly doubled this year. Demand for the company’s AI-optimized servers, powered by Nvidia and Advanced Micro Devices chips, has exploded as tech companies race to build AI data centers, driving record server orders, revenue growth, and a massive backlog.

Dell has also gained from recent turmoil at rival Super Micro Computer after U.S. authorities charged one of the company’s co-founders over alleged export-control violations tied to Nvidia chips. Analysts said they believe some customers might have redirected orders to Dell in the weeks following the allegations.
DELL’s rally appears heated with the upside from business momentum and other factors already priced, UBS indicated. “Accelerating AI server demand [is] largely priced in,” analyst David Vogt said Sunday in a note to clients. “The risk/reward going forward is more balanced following strong execution over the past 12 months.”
UBS said investors are pricing in earnings-per-share growth of at least 30% to 35%, which is significantly higher than both UBS’ projections and Dell’s own long-term expectation of midteens growth.
In other words, while Dell might well revise its guidance higher in the next few quarters, these revisions are “likely already expected,” Vogt argued. Still, UBS bumped its price target on the stock to $243, up from $167, although the new target is still 1.6% lower from the stock’s last close.
On Stocktwits, the retail sentiment for DELL turned ‘extremely bullish’ on Monday, up from ‘bullish’ last Friday,
“Dell should still have plenty of upside moving forward... with a market cap still below $200B, and its data center business is still, relatively, under the radar,” said a trader. Some were skepital as well. “DELL started short position on Friday. This has -10% to go more,” one said.
Monday’s drop came after President Donald Trump offered a hat tip to the company at at a White House event last Friday. Trump thanked the Dell family and said, "Go out and buy a Dell! They're great."
Last week, Goldman Sachs raised its price target on Dell Technologies to $215 from $195 and maintained a ‘Buy’ rating.
Traders are now focusing on Dell Technologies World 2026 conference, which kicks off on Monday in Las Vegas, Nevada. Among the hotly anticipated items, Nvidia CEO Jensen Huang’s joint keynote with Dell CEO Michael Dell on the opening day is generating interest.
For updates and corrections, email newsroom[at]stocktwits[dot]com.
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