SNAP Gets Caught Up In Tech Rout, Stock Posts Worst Day In 6 Months

Shares of the social media company fell nearly 14% on Thursday.
In this photo illustration, the logo of Snap Inc. is displayed on a smartphone screen.
In this photo illustration, the logo of Snap Inc. is displayed on a smartphone screen. (Photo illustration by Cheng Xin/Getty Images)
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Yuvraj Malik·Stocktwits
Updated Mar 05, 2026   |   2:29 PM EST
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  • Snap reported fourth-quarter revenue that surpassed targets, although its Q1 forecast came in slightly below.
  • On Thursday, the market fell, led by declines in tech stocks such as Microsoft, amid AI-spending fears and a weak labour market report.
  • Even as Snap stock has lost a third of its value in the past week, Stocktwits sentiment continues to track ‘extremely bullish.’

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Snap, Inc. became an unfortunate victim in a tech rout sparked by concerns over the sector’s high spending and AI-driven disruption.

Despite posting upbeat results late Wednesday, Snap shares dropped 13.4% on Thursday – its steepest drop since last August. Including that, the stock has now lost about 33% of its value just in the last six sessions. To be sure, Snap’s first-quarter revenue forecast came in slightly shy of estimates.

Growth fears rattled Wall Street on Thursday, with signs of weakening in the labor market sparking another day of steep stock-market declines, even as eye-popping 2026 capital expenditure plans from Microsoft, Amazon, and their peers continued to sour investor sentiment.

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The Nasdaq composite fell 1.6%, extending its worst rout since April’s tariff crash. The S&P 500 information-technology sector dropped 1.7%, weighed by a 5% drop in Microsoft and a 4.7% slide in Salesforce. Amazon dropped 11.2% in the after market session.

Analysts, Retail View

Snap’s drop came amid a string of positive commentary and price target upgrades from analysts. 

Wells Fargo, which raised its SNAP price target by $2 to $10, said the company’s business mix was shifting more toward subscriptions, a positive amid stable ad growth. They believe Snap is taking the appropriate steps to improve core profitability.

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B. Riley upgraded its target to ‘Buy’ from ‘Neutral’ and kept its price target unchanged at $10 – implying a 70% upside to the stock’s close on Wednesday.

Retail investors held their own. On Stocktwits, retail sentiment for SNAP remained ‘extremely bullish,’ unchanged since the company reported earnings.

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SNAP sentiment and message volume as of February 5 | Source: Stocktwits

“The forecast does not include revenue from the Perplexity integration, a $400 million deal announced last year,” said a bullish user. “It reported net income of $45 million in the fourth quarter, compared with $9 million a year earlier… This moment can be considered a turning point.”

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Snap announced in November that it would integrate Perplexity’s AI-powered answer engine into Snapchat, with an earning potential of $400 million a year.

However, Snap’s $500 million buyback plan sparked confusion. A retail investor questioned whether the announcement was a repeat of the $500 million buyback announced in November or was it a fresh one. “Are they just basically scamming people into thinking they were launched twice?” this person posted.

Snap Earnings Recap

Snap’s fourth quarter revenue rose 10% to $1.72 billion, surpassing analysts’ estimates of $1.70 billion. Advertising sales rose 5% to $1.48 billion, driven by growth in direct-response advertising.

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For the first quarter, Snap expects revenue of $1.5 billion to $1.53 billion, below the $1.55 billion analysts were projecting.

Snap shares are now down 38% year to date.

For updates and corrections, email newsroom[at]stocktwits[dot]com.

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Read Next: Apple Stock Is Bucking The Trillion-Dollar Tech Rout — But Caution Still Prevails On Retail Street

 

 

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