Whatfix-Commissioned Study Finds Enterprises Stand to Lose $10.9M Annually Due to Poor Digital Adoption
Whatfix / Key word(s): Miscellaneous Whatfix-Commissioned Study Finds Enterprises Stand to Lose $10.9M Annually Due to Poor Digital Adoption 31.03.2026 / 14:05 CET/CEST The issuer is solely responsible for the content of this announcement. As AI adoption accelerates and effectiveness gaps persist, Whatfix bridges the gap building on strong 2025 momentum. The company is evolving into an AI-first platform powering measurable digital transformation at scale. SAN JOSE, Calif., March 31, 2026 /PRNewswire/ -- Whatfix , the AI-native platform for enterprise technology adoption, today released the findings of a study it commissioned with Forrester Consulting. The study found that a mid-sized enterprise of approximately 1,000 employees could lose an estimated $10.9 million annually due to poor digital adoption, underscoring the need for Digital Adoption Platforms (DAPs) to translate enterprise applications and AI investments into measurable outcomes. The findings are based on a global survey of 335 senior decision-makers ( Director level and above ) across North America, Europe, APAC, and India, with the majority (97%) reporting annual revenues exceeding $1 billion.